Thursday, October 29, 2009

'The power of giving back'



This past Tuesday Mayor Michael R. Bloomberg declare October 27th as the “first ever” I WILL GRADUATE DAY and recognize the efforts of Entertainers 4 Education Alliance, the entertainment industry’s charitable organization. Entertainment 4 Education Alliance (E4EA) has developed the “I WILL GRADUATE CAMPAIGN,” as an extension of their organizations’ mission which utilizes the influence of celebrities, musicians, sports figures, high profile individuals, to promote positive messages to young people about the importance of education, personal advancement, and social commitment. The proclamation presented to Entertainers 4 Education Alliance at their 4th Annual Stay In School Pep Rally event that took place on October 27th from 2pm-6pm @ The Tribeca Performing Arts Center 199 Chamber Street NYC.

This year Celebrities included Keri Hilson, Brian Mcknight, Dj webstar, Donnie Klang, Russell simmons, Jim Jones, Juelz Santana, Cipha Sounds, Rhythm City, Retro kids, Jojo Simmons, Farah Zulaikha Mallick, Indashio Inspires, Viancey, Ron Browz, John Starks, and Peter Rosenberg.

Five years ago celebrity publicist, Tonya Lewis, and former Music Executive, JP Taylor, learned about the enormous drop-out rate in America’s Schools while doing an event for one of their celebrity clients. Disturbed by the statistics, they created E4EA, to develop campaigns, concerts, rallys, and events, using their relationships with celebrities to emphasis the importance of education. Tonya Lewis, co-founder and Executives Director of Entertainers 4 Education Alliance states, “This is a defining moment for our organization. We’re humbled and honored that Mayor Bloomberg recognizes our commitment to reducing the drop-out rate in our city’s schools.”

The “I WILL GRADUATE CAMPAIGN” is a drop-out prevention movement and call to action for students, parents, and the entire community, to communicate the importance of education, increase educational achievement in our youth, and encourage high school seniors to pursue higher education. A PSA of the celebrities supporting the I WILL GRADUATE initiative can be viewed at www.e4ea.org, www.iwillgraduate.org, and on You Tube at http://www.youtube.com/watch?v=yYo9iGlhQms

The program culminate with Entertainers 4 Education Alliance’s 4th Annual Stay in School Pep Rally Event that took place at The Tribeca Performing Arts Center. The annual Stay in School Pep Rally Event combines music, education, and celebrity appearances designed to spotlight the importance of education, personal advancement, and social commitment to NYC youth from public figures whom they relate with and admire.

For more information about Entertainer 4 Education Alliance, visit their website www.E4EA.org.

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